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Fresh Picks

New Arrivals to the Hid.n Store

MIJ Konkord Denim Bomber (1 of 90) MIJ Konkord Denim Bomber (1 of 90)
Kiko Kostadinov

MIJ Konkord Denim Bomber (1 of 90)

$1,000.00
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Riichi Zip-up Hoodie Riichi Zip-up Hoodie
hid.n

Riichi Zip-up Hoodie

$148.00
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Short Sleeve Shirt Short Sleeve Shirt
Luu Dan

Short Sleeve Shirt

$380.00
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Wadded Shift Shirt Wadded Shift Shirt
Luu Dan

Wadded Shift Shirt

$440.00
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Lowline Trousers Lowline Trousers
Luu Dan

Lowline Trousers

$620.00
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Slashed Blazer Slashed Blazer
Luu Dan

Slashed Blazer

$920.00
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Featured Brands

Thug Club

Thug Club

Established by the creative duo Min (popularly known as Thug Min) and Kwon, Thug Club is a Seoul-rooted brand that has carved out its distinct identity in the realm of high-end streetwear, characterized by a rebellious perspective. Thug Club embraces the liberating spirit intertwined with hip-hop. Beyond being merely a favored choice among celebrities, Thug Club has evolved into a symbol embodying counter-culture and what it means to be "thug."
Umbro

Umbro

Founded in 1924 in Manchester, Umbro is one of the UK’s most storied sports equipment brands—built on nearly a century of football heritage. From tailoring kits for some of the world’s most iconic clubs and national teams, Umbro became synonymous with British sport, defined by its double-diamond mark and technical precision. In recent years, the brand has evolved beyond the pitch, embracing a more fashion-forward direction that bridges performance and culture. By reworking archival silhouettes, leaning into terrace nostalgia, and collaborating with contemporary designers and retailers, Umbro has stepped confidently into modern streetwear—honoring its legacy while redefining how football heritage lives in today’s wardrobe.
AFB

AFB

AFB by Yuta Nishiya is a Tokyo-based label featuring refreshing takes on classical Western cut-and-sew. He has worked directly with notable players in the Japanese fashion space, such as Needles and Hysteric Glamour. Hid.n is proud to be the first American retailer to present AFB.